Loewenberg is a full-service design consultancy and develops solutions within strategic design and branding for companies and organisations in Denmark and Europe.

LOOKING SHARP - FEELING SHARP Through a well established work relationship with Thylander Group developed a strong strategy for design and branding for one of the most significant financial real estate companies in Denmark.

 

A comprehensive design strategy consisting of logotypes, primary typography, styling for digital design and websites, corporate brand-movies for reception areas, logo-engraving on signage in brass, print campaigns in main newspapers etc.

 

DESIGN- AND BRANDING STRATEGY FOR BIOTECH COMPANY

MC2 Biotek is a Danish owned biotech group consisting of the companies Zadec, Drug Delivery Solutions and Drugmode developing medicines in areas such as diabetes and dermatology. MC2 Biotek Group holds a leading position in drug development and business development and was founded in 2008.

 

Loewenberg has led the development of a comprehensive design platform for both the group and affiliated companies. Loewenberg has also developed a design scheme for Alsmark Invest, co-owner of MC2 Biotek. Loewenberg has also participated in the group's initial naming process.

 

 

 

COMPENDIUM ON

STRATEGIC DESIGN

Loewenberg released in January 2015 the compendium "Loewenberg Strategic Design". The compendium is based on all together 18 sections consisting of a variety of design and branding projects. The Compendium works as a collection of the most significant works created for companies and organisations in the period 2004 to 2014.

 

The publication consists of

220 pages.

URBAN MOUNTAINBIKE RACE Denmark's first MTB race in urban environment was held in the summer of 2014. A clear brief gave Loewenberg 10 days and a fixed agreed budget for the preparation of a complete strategy for design, branding and both pictorial and spoken communication. Urban8 has a unique spirit and this is what has been attempted to communicate in the design for this high profiled sporting event.

 

 

Loewenberg makes solutions for strategic design of high professional standards, always within an agreed  budget which in most cases is considerably lower

compared to working with larger design agencies.

NEWLY OPENED CROSS-FIT CENTER IN COPENHAGEN

Loewenberg has conducted a stakeholder survey for the newly opened crossfit center HighEnd CrossFit charted the crossfit centers objectives, target groups and development needs. Based on this mapping process has Loewenberg developed a strategy for design, branding and communications. Development and implementation of design strategy included the art direction, photo styling, decorating programmes for head office premises, wayfinding, member campaigns, posters and website.

A CROWNING AFFAIR

Through a longstanding collaboration between Borch Group and Loewenberg it has been possible to create a solid and refined design platform as well as a branding stra-strategy that would strengthen and expose the many business areas of the Borch Group. A comprehensive catalogue for implementation lists among other corporate stationary, sales prospectuses, giftware, decorative facades, stands for konferences and fairs, clothing design etc..

 

 

RE-DESIGN OF DEFAP ENTERPRISES

DEFAP Enterprises is an international trade company

with offices in both Singapore

and Copenhagen. Loewenberg has created a new design strategy

based on a re-interpretation of the clients former logo. The new design programme including new logo,

new typography, new imagages, new colours serves as a foundation for both printed and digital communications.

COMPLETE CORPORATE DESIGN FOR PUBLIC COMPANY Loewenberg has

in close cooperation with the ownership group developed

a strategy for design, branding

and communications for the listed company Victoria Properties -

a collaboration initiated with Loewenbergs participation and advice in the naming process months before formal registration with the Danish Business Authority. The finished design strategy is built on five categories: design, branding, annual reports and financial communications and webcom-munication. The logo's execution has taken a clear starting point in the German capital Berlin's pro-bably most significant mark the Brandenburger Gate. Implementa-tion of design program included corporate stationary, Stock Exchange informant, digital communications, POS materials, PR-measurements including hotel facades.

DESIGN FOR A FINANCIAL COMPANY  A financial company in the area of the capital-management for private and institu-tional investors asked Loewenberg to create a complete visual identity. Recognizing that the real power of a brand is emotional power Loewenberg set out right from the beginning an objective to create a symbolism displaying strength, power and courage.

Strategic design is a key driver of future growth. When multiple disciplines are involved in a holistic approach the design process undergoes a transformation from it's traditional shape to be

a key tool to drive innovation and growth.

DANFOSS WORKING

TO SUPPORT NEW ENTREPRENEURS  Mads Clausen Entrepreneur Park is situated in Nordborg and provides a wide range of services from business premises to professional advice, research, technical know-how, test-labs, production facilities and services. Loewenberg handled the design-and production of a stand divorced in aluminium/alucubond and water jet cut and electro-polished letters.

 

A REWARDING  COLLABORATION WITH  CHARITYORGANISATION

IN LONDON The charityorganisa-tion Friends of Friendless Churches

in London is working for the  con-servation of historic churches in Britain, that for various reasons

are no longer used and therefore threatened by decay, vandalism and demolition. The design is modeled on a classic use of idioms as well as style that simultaneous-ly sends a strong signal of the organization's cultural roots in Christianity and its church histo-rical elements. Design programme to included design and develop-ment of logotype, design of posters, POS materials, book design, app design and member communication etc.

 

 

LOEWENBERG

Strategy

Design

Branding

Communication

 

© Loewenberg 2015

COPENHAGEN OFFICE

Loewenberg

Høeghs Alle 2

DK-2820 Gentofte

Danmark

 

T +45) 29 72 79 00

E info@loewenberg.dk

 

 

REFERENCES

Alsmark

Borch Invest

CD Let

CVB Law

Danfoss

Dansk Kapital Forvaltning

DEFAP Enterprises

 

De Leur

Dentanet

DK Intertrade

Drug Delivery Solutions

Drugmode

Fagsprog

Friends of Friendless Churches

 

First Fidelity Capital

Gentofte Børnevenner

GM Medical

Hermes Estates

Katerina Pitzner

MC2 Biotek Group

Portugal Stats Turistbueau

 

Prince Dimitri Romanov

Skjalm Hvide Hotel

SOF Academy

Stockinger Art

Thylander

Urban8

Victoria Properties m.fl.